Measuring Dynamics: A Rolling Panel Study in the run-up to the Baden-Wuerttemberg state election 2011

Abstract

The rolling panel study combines the advantages of rolling cross-section designs with those of classic panel designs. Using a rolling panel, it is possible to scrutinize aggregate changes of attitudes and behavioural intentions on a day-by-day basis, as is the case for rolling cross-section studies. But the design also allows us to analyse individual changes and their causes – typical features of panel studies.

The present article starts with a discussion of the advantages and disadvantages of the two classic designs – panel and RCS. Based on that, we will deduce a solution to merge both approaches into a single integrated design. Following that, the “Election Study Baden-Wuerttemberg 2011” will be presented as an attempt to actually realize such a merged design. The discussion will exemplify possible analyses based on such data, but also an evaluation of data quality.